Booher on Dealing with Difficult Buyers

by Dianna Booher

We all have to deal with them. It’s part of doing business; the dreaded difficult buyer. To understand what makes them tick and to turn them around from foe to friend is essential if you want to earn a lucrative piece of the business they control. Booher has done it again with her amazing insights on human behavior. She gives you the roadmap into the difficult buyer’s mind so you navigate your way to a more successful outcome. Dianna is an internationally recognized communication and sales expert and author of 41 books, videos, and audios.


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